This document describes the procedure for collecting your personal data, the purposes for which this data is collected, how it is used, with whom it is shared, how it is protected, and outlines your options regarding the protection of personal data. This policy applies to the processing of your personal data within the framework of various services, tools, synchronized mobile shopping apps and webshops, portals, (internet) promotions, marketing campaigns, sponsored platforms on social media, and other channels provided or managed by us or third parties on our behalf.

This document contains general rules and explanations. For specific services, tools, synchronized mobile shopping apps and webshops, portals, (internet) promotions, marketing campaigns, sponsored platforms on social media, and other channels offered by Vaši rođaci sa sela d.o.o. (hereinafter referred to as "Platform and Related Services") or managed by a third party on behalf of the Platform and Related Services, this policy may be supplemented by specific, separate privacy notices. You will be informed about these specific privacy notices in an appropriate manner whenever we collect your personal data in the aforementioned activities. This policy applies to all your personal data collected by the Platform and Related Services, including the webshop and synchronized mobile shopping apps. At the end of the document, you can find definitions of terms used within this document.

Who is responsible for processing your data?

The main entity responsible for processing your personal data is Vaši rođaci sa sela d.o.o.. This privacy policy applies to all services we offer through the webshop and synchronized mobile shopping apps. Both systems operate in synchronization to ensure a seamless user experience, and your personal data is processed in the same way regardless of the channel you use.

Core Principles

We value the trust you place in us by providing your personal data, and we are committed to processing it always in a fair, transparent, and secure manner. The key principles we adhere to when processing personal data, both on the webshop and in the mobile app, include:

• - Lawfulness: Personal data will be collected in a fair, lawful, and transparent manner.
• - Data Minimization: Collection of personal data will be limited to those necessary and relevant for the intended purpose.
• - Purpose Limitation: Personal data will only be collected for specified, explicit, and legitimate purposes and will not be processed in a manner inconsistent with those purposes.
• - Accuracy: We will ensure that personal data is accurate and up-to-date.
• - Security and Data Protection: Technical and organizational measures will be implemented to ensure appropriate levels of data protection, both on the webshop and the mobile app, taking into account, among other things, the nature of the personal data to be protected. These measures include preventing any form of unauthorized disclosure or access, accidental or intentional destruction, or accidental loss or alteration and other unlawful forms of processing.
• - Access and Corrections: Your personal data will be processed respecting your rights to request access, correction, or deletion of personal data, restriction of processing, objection, complaint, as well as data portability rights, all in accordance with the law.
• - Storage Limitation: Your personal data will be stored in compliance with applicable legal regulations on data protection and only for as long as necessary to achieve the purpose for which it was collected, unless you submit a request for deletion or revoke your consent for processing earlier.
• - Protection in International Transfers: We will ensure that your personal data, if transferred to countries within the European Union, is transferred in compliance with legal regulations and is appropriately safeguarded during the transfer.
• - Protection of Personal Data in Third-Party Mediation: We will ensure that personal data is transferred to third parties and processed by third parties in compliance with applicable legislation and under appropriate contractual protection measures.
• - Lawfulness of Direct Marketing and Cookies: Sending promotional materials and placing cookies will be conducted in compliance with applicable laws.

What data do we collect?

In compliance with applicable data protection regulations, we process your data if:

• - You have provided consent for specific processing purposes (as outlined in the Privacy Notice related to the specific processing). You have the right to withdraw your consent at any time without providing a reason;
• - Processing of your personal data is necessary to fulfill the terms of a contract to which you are a party;
• - Such processing serves legitimate interests. You will be informed about these legitimate interests in the privacy notice related to that specific processing;
• - It is required to fulfill our legal obligations;

For what purposes is your data processed?

Your data is processed exclusively for confirmed and legitimate purposes and will not be processed in any way inconsistent with those purposes.

Access to personal data

All users of the Platform and Related Services, including synchronized mobile shopping apps, whose data is processed for legitimate purposes, have the right to access their personal data. If you find that your data is inaccurate or incomplete, you can request correction or deletion of your data.

How long is your data stored?

Your personal data is stored in compliance with applicable data protection regulations. Your personal data is stored only for as long as necessary to achieve the legitimate purpose for which it is processed, the period defined by law, or the period necessary to fulfill the terms of a contract.

Personal data processed based on your consent is stored permanently until you withdraw your consent, unless the purpose for which the personal data was collected has already been achieved.

Protection of your personal data

The Platform and Related Services implement security measures to protect your personal data from unauthorized or unlawful use, accidental loss, or destruction. Ensuring the protection of your data involves maintaining: confidentiality (protection against unauthorized disclosure of your data to unauthorized third parties), integrity (protection against changes to your data by unauthorized third parties), and availability (protection against unauthorized access by third parties).

Legal Information

The provisions outlined in this document complement and do not override legislative provisions in the field of personal data protection. In case of inconsistencies between the provisions of this policy and legislative provisions in the field of personal data protection, the legislative provisions shall prevail.

The Platform and Related Services reserve the right to amend the rules outlined in this document at any time. You can review these rules on our website to learn more about changes.